Free Advertising & Marketing Calculators
Your central hub for free advertising and marketing calculators. Find tools to forecast ad revenue, campaign funnels, LTV, ROAS, CPM, CPC, CTR, and more.
Revenue Calculator
Forecast your website's advertising revenue based on traffic, CPM, CPC, and other key metrics. Includes comparison mode and visualizations.
Go to tool →Campaign Funnel Calculator
Model your entire marketing funnel from ad spend to net profit. Calculate ROAS, CPA, CPL, and the impact of up-sells.
Go to tool →ROI & LTV Calculator
A strategic tool to understand the true long-term profitability of your marketing by calculating Customer Lifetime Value (LTV) and True ROI.
Go to tool →Email Marketing Calculator
Estimate the ROI of your email marketing campaigns by inputting key metrics like open rates, click rates, and conversion rates.
Go to tool →Engagement Rate Calculator
Calculate your Engagement Rate based on Likes, Comments, Shares, and Followers. Choose between calculation by reach or followers.
Go to tool →ROAS Calculator
Quickly calculate the Return On Ad Spend for any campaign. Just enter your revenue and cost to see the result instantly.
Go to tool →CPM Calculator
A fast tool to calculate Cost-Per-Mille. Enter campaign Cost, Impressions, or CPM to calculate the unknown value.
Go to tool →CTR Calculator
Calculate your Click-Through Rate, total Clicks, or Impressions. Enter any two values to find the missing one.
Go to tool →CPC Calculator
A simple, three-variable calculator for Cost-Per-Click. Enter any two of Total Cost, Clicks, or CPC to find the third.
Go to tool →Frequently Asked Questions
Yes, 100% free. Our mission is to provide accessible, professional-grade tools for marketers, publishers, and business owners without the need for subscriptions or sign-ups.
It depends on your goal. If you're a website publisher, start with the Revenue Calculator. If you're a marketer running ad campaigns, begin with the Campaign Funnel Calculator to model your entire process.
ROAS (Return On Ad Spend) measures the direct revenue from your ad campaigns. ROI (Return On Investment) is a deeper metric that considers your long-term profit. Our ROI & LTV Calculator is designed to help you understand this critical difference.
No. Your privacy is our priority. All calculations are performed directly in your browser (client-side). We do not see, save, or store any of the data you enter.