Calculators for Marketing Experts
A powerful toolkit of marketing calculators for campaign managers, performance marketers, and strategists to analyze funnels and maximize ROI.
Your Toolkit for Profitable Campaigns
This curated suite of calculators helps marketing experts model entire funnels, understand long-term value, and optimize budget allocation for maximum profitability.
Core Marketing Calculators
Campaign Funnel Calculator
Your command center. Model your entire marketing funnel from ad spend to net profit, including up-sells.
Go to tool →ROI & LTV Calculator
Understand the true long-term profitability of your marketing by calculating Customer Lifetime Value (LTV).
Go to tool →E-commerce Profit Calculator
Essential for E-commerce. Calculate true profitability by factoring in ad spend, COGS, and fixed costs.
Go to tool →ROAS Calculator
The perfect tool for quick, daily checks on your campaign performance. Calculate Return On Ad Spend instantly.
Go to tool →Your Campaign Workflow
- Use the Campaign Funnel or E-commerce Profit calculator for initial campaign planning and forecasting.
- Leverage the ROI & LTV calculator to assess the long-term viability and true ROI of your customer acquisition.
- Use the simple ROAS Calculator for quick, day-to-day performance tracking of your live campaigns.